Brand Guidelines

The Built Environs brand appearance system helps us build and maintain a consistent and recognisable brand. These guidelines define and demonstrate the correct use of the key elements along with simple instructions for how to use them.

Adherence to these guidelines is important to ensure consistency and recognition of the brand.

To ensure consistent, accurate brand presentation we have a few rules. We ask that where these rules exist they are followed carefully; by doing so, our brand becomes stronger through consistent application and high quality design.

It’s important that everyone who works with the brand (the Built Environs team and outside agencies or advisors) have a clear understanding of the Built Environs brand appearance system and these guidelines.

To ensure accurate reproduction of the brand appearance system, master artwork exists of the core brand elements.

It is intended that these guidelines will cover most requirements for the consistent application of the Built Environs brand. However, if there are any particular applications, guidelines or information that are not covered, or you may be unsure about anything, then please contact the Built Environs Brand and Marketing Leader for further information.