Pullup Banners

Pullup or rollup banners are a great way to spread our brand message and increase brand awareness, they can be used at expos, events and around our sites and offices.

Below are a selection of pre-designed banners, available as print-ready PDFs, suitable to send direct to a local printer for manufacture. For example, in Australia, we use Officeworks https://www.officeworks.com.au/print-copy/p/pull-up-banners-pcbspbcp

Pullup banners are all sized at 850mm x 2000mm.

 

If other sizes or designs of pullups are required please contact This email address is being protected from spambots. You need JavaScript enabled to view it..

sign 01
 

 

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Brand Messaging

These banners display our purpose and core brand messaging.

 

p4 primary 1

 

p4 primary 2

 

p4 primary 3

 

p4 primary 1

 

p4 primary 2

 

 

 

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NEXT: Teams Backgrounds

 

Signage

Download the Built Environs Signage Suite

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Clear communication is really important in the busy environment of a construction site. Good signage helps keep everyone safe while ensuring smooth operations. Built Environs project site signage templates allow for the consistent application of the Built Environs brand on all of our sites. The templates are used to clearly identify our sites, designate and direct people to different areas within a site, and makes people aware of any hazards present.

The proportional guidelines have been developed to ensure that signage has clarity, impact and can be easily read from a distance. Please use them in conjunction with the rest of the guidelines to ensure correct use of the Built Environs logo.

If you need a different sign, or a situation arises that is not covered in these guidelines please contact: This email address is being protected from spambots. You need JavaScript enabled to view it.

BE site sign photo 

 

Site Fencing

Built Environs branding should be clearly visible on public facing fences wherever practical. For both opaque and transparent hoardings use our green colour as the base for maximum impact, with repeating combinations of the Built Environs logo and cityscape applied. Ensure correct materials are used to suit your site's specifications.

  

sign fence 01

Wooden hoarding painted hero green with only the Built Environs logo

 

sign fence 04

Shade cloth with logo and cityscape combination. Ensure permeability is at least 70%, to mitigate wind factor.

 

Download shade cloth artwork and template

 

Principal Contractor - Site signs

 

Principal contractor sign with PPE

p5 circular 1


Download 1200 x 600mm size

 

 

Principal contractor sign with PPE and Map

p5 circular 2


Download 1200 x 600mm size

 

 

Principal contractor sign Map only

p5 circular 1


Download 1200 x 600mm size

 

 

Principal contractor sign with emergency details

p5 circular 2


Download 1000 x 100mm size

 

Principal Contractor - Door signs

 Artwork available in 1 size: 600 x 900mm

p5 circular 1   Sign scale door

Principal contractor door sign with PPE
Dimensions: 600 x 900 mm

  p5 circular 2   Sign scale door

Principal contractor door sign with map only
Dimensions: 600 x 900 mm

 

 

p5 circular 2   Sign scale door
 

Principal contractor door sign with map and PPE
Dimensions: 600 x 900 mm

 

Works in Progress

 Artwork only available in 1 size: 1200 x 600mm

BE-PrincContract-PPE-wMap.png

Download Works in Progress sign, 1200 x 600mm size

 

   

 

Permit to Work sign

 Artwork only available in 1 size: 3000 x 840mm

sign permit to work

 sign permit to work 02

Download Permit to Work sign, 3000 x 840mm

 

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HSEQ Site Posters

All of the below posters should be displayed on site, on HSEQ noticeboards.

And are available to download directly from REF- click on the link below each poster.

 

Safety Golden Rules

 

p5 circular 1

Download Safety Golden Rules Poster

Dimensions: (A4) 210 x 297 mm

 

Commercial Golden Rules

 

p5 circular 2

Download Commercial Golden Rules Poster
Dimensions: (A4) 210 x 297 mm

 

 

Quality Golden Rules

 

p5 circular 1

Download Quality Golden Rules Poster
Dimensions: (A4) 210 x 297 mm

 

Environmental Green Rules

 

p5 circular 2

Download Environmental Green Rules Poster
Dimensions: (A4) 210 x 297 mm

 

 

Check for Change

 

Check for Change Poster 2022

Download Check for Change Poster
Dimensions: (A4) 210 x 297 mm

 

Working Safely in the Heat

 

p5 circular 2

Download Working Safely in the Heat Poster
Dimensions: (A4) 210 x 297 mm

 

 

PPE

 

p5 circular 1

Download PPE Poster
Dimensions: (A4) 210 x 297 mm

 

Permit to work

 

p5 circular 2

Download Permit to work Poster
Dimensions: (A4) 210 x 297 mm

 

Sustainability Fundamentals

 

p5 circular 1

Download Sustainability Fundamentals Poster
Dimensions: (A4) 210 x 297 mm

   

Stakeholder Golden Rules

 

p5 circular 2

Stakeholder Golden Rules Poster
Dimensions: (A4) 210 x 297 mm

 

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Access and Directional Signs

 

Gate Number

sign gate number   sign scale gate

Download Gate number sign

Dimensions: 600 x 900 mm

 

 Site Office

sign access direction 01 Sign scale office

Download Site Office sign

Dimensions: 600 x 450 mm

 

Toilet

sign access direction 01   sign access direction 01

Download Male & Female Toilet signs

Dimensions: 600 x 450 mm

 

Blank Site sign

Wording on the below sign is designed to be edited and arrow graphic roatated or removed to create site-specific instructions.

p5 circular 1

Site Signs Template
Dimensions: 435 x 310 mm

  p5 circular 2

Example of edited layouts

 Download blank BE site sign

 

Values Posters

Values posters should be displayed prominently on all projects and sites.

These comprise of a set of 6 posters, preferably displayed at A2 size, but A3 size also available.

Values set of6

Values wall position

 

Click here to visit our values page and download posters 

 

 

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Download

Download the complete Built Environs signage & poster suite containing all the above listed file.

Download BE site signage suite 

Note: HSE and Quality posters are not included in this zip file - they can only be downloaded through REF directly.

 

Site signs will need to be edited to reflect the project/site they pertain to. Use either Nitro or Adobe programs to do this. 

To add your site map in Nitro, go to the 'Review' tab and then select 'insert image'

 Any issues email: This email address is being protected from spambots. You need JavaScript enabled to view it. 

 

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NEXT: Banners

 

Layouts

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Layout Approach

Built Environs layouts are dynamic. Items appear to move around the page in relation to each other. This approach activates the page and avoids them looking boring or static.

Our moving approach to layouts is achieved through noticable shifts in size and different alignments between one item and another.

 
 

Composing Layouts

In this cover example:

  • Our logo has lots of space
  • Interesting image of a recent project
  • Header is set in our font, Navigo, and interacts with the image
  • The cityscape graphic is overset the cover image at 80% transparency
Cover image    

 

Example Layouts

The flexible layout structure enables content to be configured to suit the tone and content of the message to be conveyed.

For example, marketing items can be bright and loud, or a page with lots of text on it can be quiet, making it easy to read.

Cover image 02

Cover

  BE profile page

Profile page

BE divider page

Section divider

  BE internal page1

Internal text page

  BE internal page2

Internal text page

 

 

NEXT Photography and Video

Photography and Video

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Whether in print or online, customers will often experience Built Environs through photography and video first. Both are a powerful tool to help us communicate our capabilities, our culture and differentiate the Built Environs brand from our competitors so it’s important we get it right.

 

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Planning & Scheduling

Capture projects as they come to life and progress. Ensure shoots are planned in advance to capture any significant milestones throughout the various stages of the projects' development.

Hire a photo/videographer to capture project milestones.

While a professional photo/videographer has the skills to get a great shot, they’ll need guidance on what aspects of a project are important. Talk to them about how best this can be achieved and ask for their advice on any particular techical aspects that may need capturing. Make them aware of the details of the project and the particular innovations or challenges we want to highlight.

 

photographer image 

 

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General Guidelines

There are five guidelines to adhere to when capturing content:

1.Safety

Ensure full safety compliance. All personnel being filmed on-site should be wearing proper PPE. This includes; hardhats, goggles, ear protection, gloves, long sleeves and long pants.
Check all plant is being operated correctly, operators wearing appropriate PPE, exclusion zones in place, safeguards in place.

PPE 01

 

PPE 02

 

2. People

Content shoots should reflect and capture the diversity of our workforce on our projects and in our offices.
To help achieve the best and most natural results, choose people that are comfortable and willing to go in front of the camera.

people 02

 

people 01

 

3. Branding

Unless specifically instructed, ensure only McConnell Dowell or Built Environs branding is visible - this includes people as well as vehicles and equipment.
Remove or replace any outdated branding before filming. Be aware of your surroundings and ensure the background of shots is clear of any rival or incorrect branding as well.

branding 01

 

branding 02

 

4. Lighting & Conditions

Avoid shooting on overcast or rainy days. Try and schedule shoots for bright, clear days with blue skies and minimal cloud cover.
When enlisting a professional photographer ensure shots are graded (the process of adjusting image colours and lighting in professional photo editing software) before final images are supplied. Images should be graded so colours are bold but natural, with increased lightness and reduced shadows.

Lighting 01

 

Lighting 02

 

5. Composition

Ensure a mix of landscape and portrait shots are included. This allows images to be used across different collateral and mediums.When taking photos and capturing footage, keep in mind we often need to overlay titles across content, so ensure there is plenty of negative space around the subject to allow for this. When shooting landscape this can be to the left and right hand sides and portrait above and below the subject.

composition 01

 

PPE 03

 

 

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Technical Specifications

For best results hire a professional video or photographer to shoot content. All projects have a marketing budget to allow for this.

If a professional is unable to be used and content has to be captured internally, use a Digital SLR or video camera where possible.

using a digital camera

All content should be captured in the highest resolution possible. Ensure the equipment you are using is set to its highest possible setting, for video please shoot in 4K resolution.

This means the file size for each photo should be megabytes (mb) in size, not kilobytes (kb). With video files, they will most likely be in the 100s of megabytes or several gigabytes in size. 

When supplying photos ensure they are in JPEG format.

Video files should be supplied in MP4 format.

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Video

Video is an important medium for communicating our brand both internally and externally. It is a powerful tool that helps us demonstrate our capabilities, share our culture and gives the viewer a dynamic experience of our brand.

Logo

The Built Environs logo should appear in the opening and closing frames. The logo may animate but the final frame should show the horizontal logo, static and centred on the screen on a green background.

Graphics

You may use the cityscape graphics in videos. Do not use graphics or introduce other elements that are not part of our brand.

Be honest

Capture the achievements of Built Environs and let the footage speak for itself. Don’t mislead by using footage that does not honestly represent what we do.

play button screen

 

Text in Video

Fade in lower third text and graphic, no need to animate

Use sentence case for all lower third text - NEVER all caps.

Specs (as per 3840x2160px (4k) frame)

Firstname Lastname
Font: Navigo Medium - Blackout
Size: 100pt

Role/Job title
Font: Navigo Medium - white
Size: 80pt

BE Video lower3rds screengrab

Title Screen

 Downloadable Video Files

Use the below files to quickly brand your videos with approved brand files

 
photography 5 3

Start Frame - animated logo on green (1080p)

 

BE Video lower3rds screengrab

Lower 3rd & text overlays - layered PSD file

 

BE Video lower3rds screengrab

End Frame - animated logo on green

Permissions

When taking photos and videos of people on our sites and in our offices, it's important we advise all those likely to be in shot and give them the option to opt out. With respect to obtaining a formal release, follow these general rules:

No release necessary:

  • Setting has no expectation of privacy.
  • Faces are indistinguishable.
  • You’ve secured verbal consent and given a chance to opt out.

Written consent and release needed:

  • You are naming or featuring the subject in your story.
  • Setting has an expectation of privacy.
  • You are using the photo/video for paid advertising.

Photo / Video Release Form

When a release is needed, have the person(s) complete and return the attached release form and keep it on file.

Photo/Video release form 

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NEXT Signage

Typography

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Headline & Breakout Typeface

Navigo Medium is the Built Environs headline typeface and is an important part of the visual language of the brand. Used in large size with a ‘blackout’ background, it is to be used as a headline/title style as well as for breakout text within documents.

Navigo Medium has been chosen for its contemporary proportions and distinctive style.

Navigo Medium is available via Adobe Fonts and can be activated as part of the Adobe Creative Cloud suite.

Body Copy Typeface

Acumin Pro is the Built Environs body copy typeface. Use Acumin Pro for information such as body copy and smaller detailed typography.

We use four weights of Acumin Pro:

  • Bold and Light for pull-out text and body copy
  • Regular and Black weights for detailed type

Acumin Pro is an Adobe Original typeface that has been chosen for its balanced, rational qualities and its exceptional performance and text size.

Acumin Pro is available via Adobe Fonts and can be activated as part of the Adobe Creative Cloud suite.

System Typeface

Arial is the Built Environs system typeface. For internal use when Navigo and Acumin are not available use Arial.

Use Arial in office applications such as PowerPoint and Word for internal documents, letters, emails, memos, presentations etc.

Do not change the height of the blackout background in headings

The blackout background type style for headings is set to accommodate the total height of a block of text including ascenders (top of capital letters and vertical strokes in tall letters) and descenders (parts of letters that drop down such as in the lowercase g).

In instances where there are no descenders in a heading there will be more space below the type than there is above.

Blackout Headings

The proportions of our type styles have been carefully chosen to build and maintain a consistent and recognisable brand across all of our communications.

Do not change the height of the blackout background in headings

The blackout background type style for headings is set to accommodate the total height of a block of text including ascenders (top of capital letters and vertical strokes in tall letters) and descenders (parts of letters that drop down such as in the lowercase g).

In some instances where there are no descenders in a heading, there will be more space below the type than there is above. Do not change the proportions or height of the blackout background or attempt to make them look more even.

Headline with descenders

 

Headlines without descenders

Blackout proportions have not been changed and are consistent with our brand appearance.

 

Blackout proportions have been changed.

Typographic Hierarchy

The below measurements provide a framework for setting type within the Built Environs style, and should be used as a guide when executing various layouts.

 

1. Blackout Headline
Font= Navigo Medium
Size= 44pt

2. Headline
Font=Navigo Medium
Size=28pt


3. Large pull-out
Font= Acumin Light
Size= 15pt

 

4. Pullout / large body
Font= Acumin Light
Size= 10pt

5. Emphasis subhead
Font=Acumin Bold
Size= 10pt

6. Body copy subhead
Font= Acumin Bold
Size= 9pt

7. Body copy
Font= Acumin Light
Size= 9pt


   
Type heirachy

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NEXT Working with the Brand Elements